Best Selling Shotguns

The shotguns on this page are Impact Guns’ actual top sellers—pump-action, semi-automatic, over/under, and tactical configurations across 12 gauge, 20 gauge, and .410 bore, updated automatically from real purchase data. Shotguns have one of the highest buyer-confidence thresholds of any firearm category: a buyer who chooses a bestselling shotgun over an obscure alternative is making a well-informed decision backed by thousands of buyers who made the same choice before them.

What Makes a Shotgun a Best Seller — Buying Guide ↓

Why Our Best-Selling Shotguns Are Worth Your Attention

The shotgun market is more brand-loyal than any other firearm category—Mossberg and Remington pump-action shotguns have dominated sales for decades not by coincidence but because they’ve earned that position through demonstrated reliability across hunting, home defense, and law enforcement applications. A shotgun that appears consistently on a bestseller list has survived the scrutiny of an unusually demanding buyer base. Our list reflects buyers from first-time purchasers through experienced hunters who have owned multiple shotguns and know what they want.

What Our Best-Selling Shotguns Have in Common

12 gauge dominates shotgun sales at every price point and for every application—the depth of ammunition selection, the power available from 2.75” through 3.5” shells, and the familiarity of the platform make it the default choice. Pump-action shotguns outsell semi-automatics in most price brackets because their mechanical simplicity, ammunition tolerance (they cycle reliably with light target loads through heavy magnum loads), and lower maintenance requirements make them the practical choice for buyers who want reliability above all else. The Mossberg 500/590 and Remington 870 families account for a disproportionate share of our pump-action sales because their parts availability, aftermarket support, and 50+ year track records are unmatched. Among semi-automatics, gas-operated platforms from Beretta, Benelli, and Mossberg lead because they handle a broader range of loads than inertia-operated alternatives.

Choosing From Our Top Sellers: A Decision Framework

For home defense, a pump-action in 12 gauge with an 18”–20” barrel is the default recommendation—simple, reliable, and devastating at defensive distances. For hunting, the appropriate action type and choke system depends on your game: waterfowl hunters need a 3” or 3.5” chamber for magnum steel loads; upland hunters prioritize a lighter field gun that swings easily; turkey hunters want tight chokes and camouflage patterns. For sporting clays and skeet, over/under configurations provide the balance and second-shot speed that break-action geometry delivers. For a single shotgun that does everything adequately, a pump-action in 12 gauge with interchangeable choke tubes is the most versatile starting point.

A Note on Availability

This list updates from current sales. Call us at 800-917-7137 or use live chat for any questions. Our price match guarantee applies to every shotgun here.

Browse all shotguns, pump-action shotguns, semi-auto shotguns, turkey shotguns, or home defense guns. For ammunition, see our skeet and clay ammo page.